Category SEM

31 Adwords Writing Tips

From GoogleLady The higher up the search ladder you go, the more potential clicks you will receive since the searcher will see your ad first. This creates an upward spiral which if you can get on the right side of with relevant ad copy from the beginning, you’ll end up paying less per click, and [...]

Keyword Research Tools

An occasionally updated list of free and paid tools and sites to assist with keyword research for seo and sem.